The subject line from Work Life, “Everyone Hates The Boss. Tell your audience the brutal truth and explain how your business can help.If you take a joke too far, you can offend your audience.On the other hand, the i Pod was one of the most successful marketing campaigns ever created."1,000 songs in your pocket." Clear, to the point, and something just about everyone in the world would look at and say, "I need to have that! Your online dating success entirely depends on how well you market yourself.Any decent woman online has an email box that looks a little something like this…She’ll have 50 messages from men on the same site you’re signed up for.
Now let’s take a look at how this relates to online dating.If you’re not into celebrity gossip, we won’t force you to read tabloids, but celebrities are always good for a faux pas here and there.From fashion fails on the red carpet to odd occurrences like Charlie Sheen’s “Winning” rant, Hollywood can provide material for a subject line or two. People tend to skirt some issues and sugarcoat others to avoid hurt feelings, but it’s okay to be brutally honest on occasion as long is it’s appropriate for your biz. For example, a restaurant could say, “We promise not to ask how it tastes when your mouth is full.” Accountants can play up how awful paying taxes is by referencing the famous Ben Franklin quote, “In this world nothing can be said to be certain, except death and taxes.” An auto repair service can talk about running on empty.With fewer than five seconds to convince a recipient to open an email instead of delete it, you need to give your email’s subject line an edge.The goal of the subject line is to get someone to open your email.